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How to Get Better Business Bureau?

The Better Business Bureau (BBB)   is a private, non-profit company that recognizes businesses that meet standards of trustworthiness and quality. Companies with a "B" rating or better are eligible for recognition; By achieving this seal of approval, businesses may have the potential to attract quality-seeking consumers and increase sales.


BBB Code


BBB Eligibility Requirements

  • You have the necessary relationships and licenses in your jurisdiction.
  • You have no unresolved customers.
  • (If you do this, BBB Better Business Bureau  can help you solve these so that you can continue with your application.)
  • You have no government ethics violation.
  • You fulfill all contracts and promises made through business practices and advertising.
  • You follow government and BBB (Better Business Bureau) advertising laws and codes.
  • Your website provides and follows privacy policy and uses secure financial transactions (if applicable).
  • Your business have been for at least six months.


How to Get BBB Accredited in few Steps:-


1. Verify That Your Business Meets All the BBB Requirements

"Accreditation Standards" to understand accreditation requirements; Confirm that your business meets them all. While some of the criteria listed may be considered subjective, they are based on the principles of trustworthiness, honesty, integrity, complaint-resolution and prompt communication with customers.


Businesses wishing to be accredited are required to pledge to uphold the BBB Standards for Trust:


  • Build Trust
  • Advertise Honestly
  • Tell the truth
  • Be transparent
  • Honor  Promises
  • Be responsive
  • Safeguard Privacy
  • Embody integrity


When applying, businesses will be asked to:


  • State the nature of the business
  • Publicaly include a physical address
  • Establish and maintain market trust
  • Maintain consistent business operations
  • Maintain honesty and ethics in advertising practices
  • Respond promptly to dispute
  • Resolve complaints professionally 
  • Safeguard custmor privacy



2. Fill Out BBB Accreditation Application

Navigate to the BBB (Better Business Bureau) home page and click "Apply / Join" in the top navigation menu. This will bring up a form that will allow you to enter your basic business and contact information, such as the business name, email address, zip code and phone number.
As soon as BBB (Better Business Bureau) receives this form, they will send you the link of the completed application.


Once you start filling the application, click "Submit".



3. Wait for BBB Application Evaluation

Once your application is received, BBB(Better Business Bureau)will review the form, evaluate the information provided, and research the business using internal and public records
Once the evaluation is done, the BBB(Better Business Bureau)will decide whether to recognize a business or not. It is announced via physical letter and email. Accredited businesses are also listed in BBB's online directory.


4. Earn Accreditation & Pay the Fee

Once the BBB(Better Business Bureau)has approved your application, you will have to pay the recognition fee. Payment only requires acceptance of the recognition of the BBB(Better Business Bureau) via a link in the notification email, which will trigger an automatic payment. The fee for recognition varies depending on the size of your company, but your welcome letter will tell you what your fee is.

After paying the fee, you will receive a physical and a digital "BBB(Better Business Bureau)Accredited" logo. Businesses also receive a BBB(Better Business Bureau)logo along with their grade rating.


5. Start Building Your Presence With BBB Tools

Start promoting your recognition and ratings by adding the BBB(Better Business Bureau) logo to your website and your physical location. You can access these logos at any time by logging into the BBB(Better Business Bureau) Dashboard using the username and password provided with the validation card.

Additionally, you can download a button for your website to encourage customers to leave a review on the BBB website. The BBB Dashboard will allow you to provide management, feedback, and documentation regarding any customer complaints filed with the BBB(Better Business Bureau).






The BBB(Better Business Bureau) accreditation signifies the credibility and integrity demanded by businesses in all industries; It is based on 16 criteria defined by the BBB(Better Business Bureau). As an indicator of exceptional quality, BBB(Better Business Bureau) recognition increases customer loyalty and online visibility, possibly increasing long-term sales of a business.



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